- have we all been taken for a ride(auf den Arm genommen) ?
From Munich to Berlin - 370+ miles/600+ km - but was it all just an elaborate hoax, a crass publicity stunt by DBM & Lekker Energy ?
Lost in Translation:
Unless you happen to be a German-speaking blogger or de.Googler you will almost certainly be hearing this here & now for the first time:
- all of 16 days ago Germany's historically and inEVitably EV-hostile German Automobile Association ADAC launched a bilious, savage attack on the Audi A2 EV range record set, set up, engineered, orchestrated on October 26th by Lekker Energy and celebrated(prematurely?) lithium cell miracle workers at Berlin-based DBM Energy.
All smiles - after 370+ EV miles ? Click for post-record clip
For more than a month (..most of November) Germans marvelled at the remarkable feat - dubbing it the "Miracle of Berlin"..until that is the still largely lost-in-translation ADAC attack of Nov 28th.
Note: in early December EVUK successfully contacted DBM Energy by phone and email seeking clarification - were these all just,er, empty charges ?
And would DBM at the very least be issuing a sorely needed, surely urgent press release defending themselves against ADAC's scathing criticisms and accusations ? We were politely asked to submit our questions via email. Ominously though, within 48 hours DBM Energy's website was removed and replaced with a single page of multi-tongued Yuletide greetings.
So in similar seasonal spirit - if anyone would like to reciprocate and wish DBM Energy a Merry Xmas, inquire about New Year resolutions etc etc - here are the company's telephone & email contact details:
Tel: Thomas Reckermann
("Publiplikator") +49 030 - 200 898 22
Mobile: +49 170 - 791 999 3
or try +49 30 7007 2890
Fax: +49 30 7007 2898
Email: presse@dbm-energy.com, office@dbm-energy.com
Lekker Energy:
Telefon: +49 (0) 180-11 50 111
or +49 (0) 30 / 430 949 101
Telefax: +49 (0) 180-10 01 176
E-Mail: energieinfo@lekker-energie.de
We've also asked why DBM's erstwhile pre-Xmas website never at any point carried a single reference to the Munich-Berlin "record-breaking" run - the most recent entry in its Presse/Media section was a few months old and concerned DBM Energy's allegedly world-beating yet somehow terrifically unexciting lithium-powered fork-lift trucks.
So - from the Miracle of Berlin(and Autobahn E51) to the Miracle on 34th Street - who believes in Santa Claus now ?
Sorry guys, but - ADAC's charges aside - if you have genuinely conjured up a game-changing energy-storage technology - a lithium Lekkerbissen(ho,ho) - with the potential to revive, resuscitate and recharge the world's auto industry and flat-lining economy - why(in contrast to every common-or-garden 1000lb pumpkin grower, super-fat cat owner etc) did you never seek Guinness Book of Records validation ...and again...why did you never report or even mention the Munich-Berlin "achievement" on your own website ??(Lekker Energy still does - DBM Energy never did..)
Links:
The ADAC attack of November 28 - German only.
NoTricksZone breaks the English-language silence(Dec 10) - 3 days after EVUK's own inconclusive phone & email contact with DBM Energy.
Die Zeit - "Superbattery - Dubious Record"
Clean Thinking(!): in January 2010 DBM Energy received the "Innovation of Reason" award in Berlin. According to Clean Thinking, DBM Energy had been finding it difficult to attract the attention and interest of major automakers(Quote/Zitat: "Bislang hat DBM Energy allerdings Schwierigkeiten, die Autobauer auf die eigene Technologie aufmerksam zu machen").
Breaking Tidings ! Festive EV* slated to shatter Round The World EV* Record - in "late December"... (*EV = Elf or Elves Vehicle)
(Donner & Blitzen Newswire/Yuletube)
(Dec 27) Well - did Rudolph really "go down in history" - or was it all just pure fantasy ? Red faces all round ? Let's hope not. Click here...oder hier...for latest ...
| ||||||||||
|